
For more than 30,000 hours, I’ve designed and architected operational solutions that make decisions clearer and work easier, which leads to scaling feeling less chaotic.
I bring structure without rigidity, and clarity without overwhelm.
Most of my career focused on architecting CRM, project management, and operational solutions in a SQL-based ERP platform (Deltek Vision).
More recently, I’ve expanded into SmartSuite and Airtable — modern cloud platforms — because of their flexibility, power, and accessibility that suits both leadership and end-users.
Tooling is not what makes or breaks your operations or your success.
Training and enablement? Sure.
Governance (or the lack thereof?) You betcha.
Whether you use Wrike, ClickUp, or Monday? Not so much.
Sizing the solution to fit how your team actually works is one of my sweet spots — and I can support you in creating the operating environment required for the changes to stick.
Allow me to paint a picture:
I can be unpacking groceries and will automatically categorize items, spot what’s missing, confirm details, and hand off the final state in two minutes.
“Here are the snacks, this is off-limits, they were out of your favorite thing so I got the next best instead.”
That's assessment, taxonomy, gaps, assumptions, clarifications, shared context, and closing the loop.
I do this automatically, without thought, and without creating friction — even when things are being moved under my feet or directions aren’t followed.
Another example — I’m the friend people call when they need to clean out their closet.
Once a friend tried to pull a sweater out of the give-away pile while my back was turned. I knew it was gone without seeing it move. She... was flabbergasted.
Once I normalized the action, sneaky as it was, we discussed it further and the sweater went back in the give-away pile.
That's clarifying decisions, verifying location and state, and re-establishing context — governance through agreements.
(It's been over 15 years and we still laugh about it, too.)
I see structure quickly, reduce friction quietly, and restore coherence before anyone else realizes something is off.
And I do it with kindness.
That instinct scales from butter on a counter, to old clothes, to complex, multi-team implementations.
The tech stack, features, and dashboards you want are as irrelevant as the snacks and sweater in the examples above — because those details are not what makes a system run smoothly or handle change gracefully.
What actually drives success is the layer underneath all of that:
So I start with:
From there, the architecture emerges naturally.
(And so do SOPs your ICs actually use and appreciate.)
This approach reduces risk, prevents rework, and makes adoption easier because the system reflects your real operational reality. Clarity before strategy. Strategy before building. People before process and tech.
I no longer list collaborator names publicly. That information was misused in the past in a way that could have caused harm, so I changed this policy.
The people I work with are exceptional humans and serious professionals. Some have been clients, peers, or collaborators for many years. They also work with other organizations, as do I. That flexibility is part of what keeps the work clean and resilient.
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